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I’m
a Barbie Girl
Ruth
Handler died without the pomp and ceremony of the Queen Mum,
even though her regal offspring has probably garnered more
wages than Great Britain’s GNP many times over.
Ruth Handler’s achievement in begetting the Barbie doll could
never hold a candle to Barbie’s own career trajectory. For
example, her obituary identified her as the creator of the
Barbie doll. But the picture that accompanied it was of Barbie,
not Ruth.
Ruth may be a mere mortal, but rest assured, Barbie is not.
And like anyone larger than life (no matter how small), Barbie
was a lightning rod for feminist invective.
You see, I’ve got a different spin on all that.
The problem is not that Barbie’s a bad role model for girls.
Barbie sure can teach a girl a lot. And I’ll get to all that
in a minute.
But I think we ought to begin by setting the record straight.
If you ask me, the problem, in terms of role models, actually
lay with Ken.
Parents, would you really want your daughters to date a man
as testosterone-challenged as Ken? I think not.
Check out his hair. It is painted on his head. What does this
tell you about his authenticity as a man?
Look at the outfits he wears! He’d be right at home in a Richard
Simmons workout video. But I’m guessing an avatar of Richard
Simmons is not the kind of guy you’d want her to bring home
to meet the folks.
And don’t even get me started on Ken, au naturel. My youngest
daughter assured me he’s improved with age because now Mattel
has added a pair of painted-on briefs. That’s a compliment
only an 11-year-old could make. And I suspect these semi-gloss
briefs only draw attention to what Ken has been lacking all
along.
So I say, level the charges at Ken. He’s the one likely to
lead our daughters to develop false ideas about masculinity.
(I’ve never known a man with painted-on hair. Or briefs, for
that matter.)
Barbie, on the other hand, has been sorely misused by social
critics who raise a hue and cry over her disproportionate
figure. They bemoan the effects such a standard of beauty
(a term I think it is safe to say is used loosely when applied
to Barbie dolls) has on young girls.
They talk about Barbie signifying the objectification of the
female form. They say that this 11-inch plastic icon is not
an accurate representation of a real woman.
Well, my older daughter, Madeleine, and I have given this
some serious attention.
First of all, we figure that Barbie’s critics may have a philosophical
problem with the fact that Barbie has a head that pops off
and on to allow her to slip more efficiently into her sexy
and stylish wardrobe.
It’s true indeed that real women keep their heads on their
shoulders.
But imagine the convenience if they didn’t!
When I was a kid, dressing Barbie in her best Carnaby Street
garb, it was a snap to simply pop off her head rather than
wrestle skin-tight sheaths and body stockings over all those
limbs and protuberances. Honestly, Twiggy never had it that
good.
Second of all, Madeleine and I freely concede the arguments
the social critics offer that, if Barbie were a real human
being, she would have serious issues with her hamstrings and
Achilles tendons. No doubt so many years of permanent stiletto-heel
readiness took their toll. But to badly misquote the French:
“It is necessary to suffer to be Barbie.” And she would die
before donning Birkenstocks.
Third, it’s also probably true that, if Barbie were a real
human woman instead of a byword for consumerism, she would
not be able to walk upright. It’s easy to see why: The weight
of her pendulous breasts is simply not offset by her waspy
waist and junior-high boy hips. Clearly, Barbie’s figure was
not designed with gothic cathedrals and flying buttresses
in mind.
But finally, Madeleine and I answer Barbie’s critics like
this: So what?
So Barbie wouldn’t be able to walk upright. There are worse
afflictions. So, as a real woman, Barbie’s head would have
to stay attached. Hey, that’s life.
Besides, if you are an astronaut and a supermodel and a veterinarian
and a chart-topping pop star singer who lives in many different
sets of really cool digs and has access to the most startling
and varied array of clothes, would you really need to walk
upright?
I mean, who cares if you walk upright? Into each life a little
rain must fall, as they say. Barbie is just differently abled
than most of us. And why should she be excoriated because
of that?
Our point is, Barbie has attained astonishing social power.
And this is in spite of the disability that gravity would
wreak upon her if she were real.
Even Martha Stewart does not have that much clout.
Think about it. Wouldn’t you, too, walk around on all fours,
wearing Manolo Blahnik heels, if it meant you could be Barbie?
All those clothes, all those cars, all those high-paying,
power-slugging careers? And Ken isn’t the only game in town.
I hear G.I. Joe was built to last.
It seems to me that if you want a role model for female empowerment
and the redemptive power of consumerism, who also doubles
as a poster child for the physically challenged, then just
step into the World of Barbie, whose limits are, as yet, undiscovered.
—Jo
Page
You
can contact Jo Page at
jopage@graceniska.org.
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