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Cleanup
on aisle threeee! Drome Sound owner Tony Popolizio.
Photo:
Leif Zurmuhlen
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Music,
Business
Schenectady
music store Drome Sound celebrates 40 years in rock &
roll
By
Josh Potter
This
summer, while much of the region was busy celebrating the
40th anniversary of the Woodstock Festival, a cadre of area
rock stalwarts had occasion to reminisce about a different
show, played only three nights later, before a crowd of 2,000,
by a band that declined an invitation to Woodstock because
they’d “have just been another band on the bill.” According
to fan comments on the band’s official Web site, the show
was legendary and featured everything that the era would become
known for: a PA system overloaded with blues rock, a tight-slacked
singer yelling into the women’s bathroom to see if anyone
wanted to “ball,” and a Pepsi machine ransacked by a Les Paul-abusing
guitarist with a fondness for Jack Daniel’s. The band was
Led Zeppelin and the venue was Schenectady’s now-defunct Aerodrome
Night Club.
Tony Popolizio was a bit young to have made the show that
night, but he says he’s heard plenty of stories. His brother,
Frank, owned the converted bowling alley on State Street,
where the Aldi supermarket now stands, and Tony used to help
clean the place out after busy nights. The venue lasted only
a couple years into the ’70s, but, as Popolizio says, “It
was perfect timing for that whole Woodstock era.” Just as
the Aerodrome helped launch up-and-coming acts like Janis
Joplin, Rod Stewart, and the Velvet Underground, the legacy
of those figures has helped turn Popolizio’s music-equipment
shop Drome Sound into an area institution.
In 1968, Frank Popolizio and his partner Pat Ragozzino decided
to open a gear shop due to demand from the touring musicians
they booked at their club. In 2004, Tony acquired the store
from his brother and moved a few doors down State Street across
from the Fuccillo auto complex. This year Drome Sound celebrates
40 years of family-run business.
“I’ve
been working with Drome Sound for 30 years,” says Popolizio,
“and a lot of things have changed.” During his tenure, he’s
seen the rise and fall of countless musical trends, and the
shop’s ceiling is lined with autographed photos of those musicians
who have paved the way. “I’ve got three boxes full and I haven’t
even hung them all up yet.” Most are fading shoots from the
’70s: B.B. King, ZZ Top, Keith Richards, CSNY, Ace Frehley.
But the ’80s are also well- represented in all their teased-out
glory: Garth Brooks, Eddie Van Halen, U2. Most come from in-store
clinics, but a few were received in return for having rented
gear to touring acts. Popolizio points to a photo of James
Brown, sweaty under a hot spotlight at SPAC. In the background,
you can just make out the words “DROME SOUND” stenciled onto
the front of a bass amp.
As a whole, though, Popolizio doesn’t make a big deal about
the famous folks who have passed through the shop. “People
are people,” he says, “famous or not.” Instead, he’s interested
in serving a local clientele that spans multiple decades and
generations. “I know a lot of the musicians in the area and
try to stay on a friendly basis with them. It’s funny now
because—not that I’m too old, but—a lot of the musicians are
bringing their kids in who are teenagers now, so it’s cool
to see that transition.”
To stay competitive with corporate retailers like Guitar Center
and Sam Ash, as well as growing Internet sales, Popolizio
says he has to offer high-end gear like Gibson and Martin
guitars, Fender amps, drums, keyboards and home-recording
equipment at low prices, as well as instrument instruction
and annual “shred-fest” guitar competitions. More important,
though, is hiring sales staff who gig around the area, know
the gear they’re selling, are well-versed in parts and repair,
and can maintain the long-running relationships the store
has established.
Keyboard-department manager Jim Matrazzo has been working
with Popolizio for more than 20 years, and many of the 10
Drome employees have logged upwards of 15 years. “As much
as I hate to admit this,” Matrazzo says, kidding Popolizio,
“work here is very much like a family environment. It’s definitely
what distinguishes us from other stores.”
If anything, the store has cultivated an overly welcoming
presence. Popolizio reflects on one of his dearest mementos,
a board that Janis Joplin had signed in the shop after having
played two separate sets in Schenectady, one at the Aerodrome
and one at the Crosses. Someone later swiped it in broad daylight.
“We’re a family-owned business. We’re hands-on, and we like
to help people right away,” he says, but as for the photos
that keep the place’s legacy alive: “That’s why we keep them
up high now.”
>>
Back to 2009 Local Music Guide
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